Recommended BEN&JERRY’S Omotesando Hills Shop

Decorative items (milk bottle lamps, signage etc.) were made to Japanese specifications, following brand's global design.


Overview

The first shop in Japan of BEN & JERRY'S, American-born premium ice cream shop chain beloved in 27 countries worldwide, famous for tasty and stylish ice cream made only of safe and secure ingredient coming from nature. Not only flavors popular in foreign markets but flavors exclusive to Japanese market can be tasted in this Omotesando flagship shop, with which starts the brand's retail expansion activities in Japan.

Issues/Themes

To realize in Japan a shop of BEN & JERRY'S, much loved the world over, by utilizing as much as possible the design and material laid out worldwide.

Space Solution/Realization

To re-create a shop already existing abroad, we've imported decorative items or material for furniture. Based on the design image and material of existing shops abroad, we have created items in compliance with local regulations, which have enough durability in the circumstances of the country. The first shop in Japan consists of items made to Japanese specifications, and it still maintains the brand image beloved worldwide.

Client
Unilever Japan Customer Marketing
Services Provided
Execution Design, Production & Construction
Our Team
Project Management : KANAI Yu
Production & Construction : TANPO Tomohiro
Location
Tokyo, Japan
Open
April, 2012
Website
http://www.benjerry.jp/

Eat-in space in the back. Japanese original flavors are made in the glazed Funky Flavor Lab.

Entrance facing Omotesando Street. Through the front sign spreads the bright and pop world.

Photo: PIPS inc.


The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.

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