The Sustainable Event Council, comprised of Tanseisha and five other companies—DENTSU INC. (Headquarters: Chuo City, Tokyo; President and Chief Executive Officer President and Chief Executive Officer Masahiko Takagi), Nomura Co., Ltd. (Headquarters: Minato-MINATO CITY, Tokyo; President and Chief Executive Officer: Kiyotaka Okumoto), Hakuhodo Products Inc. (Headquarters: Koto-ku, Tokyo; President and Chief Executive Officer: Masakazu Hashimoto), and Murayama Inc. (Headquarters: Koto-ku, Tokyo; President and CEO: Toru Saiki)—has been working to promote sustainability in the event industry and improve literacy across the industry.
And now, we will begin a trial run of workshops to support the realization of sustainable events.
All companies are expected to make a significant contribution to the United Nations' Sustainable Development Goals (SDGs) by 2030. The 2025 Osaka-Kansai Expo will also have the theme of "Contributing to the Achievement of the SDGs," and in the event industry, all event-related parties, including organizers, production companies, and production companies, are being asked to adopt a sustainability perspective.
On the other hand, the theme of sustainability is easily perceived as difficult, and the majority of events understand its importance but are unable to take the first step towards making an effort. In response to this situation, the Sustainable Events Council has developed an original workshop tool to provide an opportunity for all people involved in events to think about sustainable events. We are currently preparing for the official release, but prior to the official release, we are looking for partners who can cooperate with the test operation. By having many people experience the workshop through the trial operation, we hope to develop better workshops and contribute to the ongoing promotion of sustainability throughout the entire event industry.
[Features of the workshop]
Feature 1: Providing basic knowledge about sustainability
Before the workshop, we will explain the relationship between the event industry and sustainability, including case studies. Even those who are not familiar with sustainability can easily participate in the workshop without prior study.
Feature 2: Hint cards based on the "Sustainable Event Guideline"
We have developed our own hint cards that compile the checklist from the "Sustainable Event Guideline" published by Dentsu Live in 2022 into easy-to-understand illustrations. The content allows anyone to intuitively understand the key points that need to be addressed.
Feature 3: Fun and educational "red-inking" workshops
The workshop involves participants marking a tabloid article introducing a fictional event, making it a fun experience to take part in without having to worry too much.
If you are interested in test operations or workshops, please contact us via our website.
[List of Sustainable Events Council companies]
*In alphabetical order
TANSEISHA Co., Ltd. https://www.tanseisha.co.jp/
Location: Shinagawa Season Terrace 19F, 1-2-70 Konan, MINATO CITY, Tokyo
Representative: Osamu Kobayashi President and Chief Executive Officer
Commitment to Sustainability: As professionals in creating spaces, we promote initiatives toward realizing a sustainable society throughout our entire corporate activities. We communicate the solutions related to space creation that we develop and provide from the perspective of "sustainability" in the environment, society, and economy, as "Tanseisha Sustainability Actions."
DENTSU INC. https://www.dentsulive.co.jp/
Location: Chuo City, Tokyo
Representative: Masahiko Takagi, President and Chief Executive Officer
Sustainability Initiatives: We launched a sustainability project in 2020. In 2022, Sustainable Event Guideline (Environment Edition/DEI Edition) were produced and made available for free. In 2023, Web version of the guidelines They have also released new information.
・Nomura Co., Ltd. https://www.nomurakougei.co.jp/
Address: 2-3-4 Daiba, MINATO CITY, Tokyo
Representative: President and Director Kiyotaka Okumoto
Sustainability Initiatives: Sustainability Policy Based on this, we will work to solve social issues through space creation. Future Creation Research Institute" works in collaboration with companies and research institutes to publish and use sustainable design etiquette books, as well as to conduct research and implementation to update the value of spaces.
Hakuhodo Products Inc. https://www.h-products.co.jp/
Location: NBF Toyosu Garden Front, 5-6-15 Toyosu, Koto-ku, Tokyo
Representative: Masakazu Hashimoto President and Chief Executive Officer
Commitment to Sustainability: Under the slogan "Making things more sustainable," in April 2023, Sustainability Policy They formulated the "Sustainability Procurement Guidelines" and a specialized project team to accelerate corporate sustainability actions. SUSTAINABLE ENGINE They launched "[organization name]".
Murayama Co., Ltd. https://www.murayama.co.jp/
Location: Toyosu Foresia, 3-2-24 Toyosu, Koto-ku, Tokyo
Representative: President and Chief Executive Officer Tomasa Saiki
Commitment to Sustainability: Based on our corporate philosophy of "nurturing employees with rich sensibilities, creating inspiration for many people, and building a society of rich hearts," we aim to create a happy and fulfilling society by generating inspiration through our business activities. As a business, we consider contributing to environmental conservation to be a key management issue, and we are committed to protecting the global environment and building a sustainable society.
[Workshop development partner companies]
・Dig-A-Doo Co., Ltd. http://www.dig-a-doo.com
Address: Grand City Nakameguro 401, 1-1-41 Nakameguro, Meguro-ku, Tokyo
Representative: Akihiko Toyama
Company Overview: Based on the corporate philosophy of "Play, Laugh, Grow," the company produces card and board games and plans and develops training and workshops where people can learn through play, in order to turn the messages that people and companies want to convey into play.
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