Next year, Tanseisha will celebrate its 80th anniversary since its founding in October 1946.
This year will be positioned as the anniversary year, and in order to raise momentum from the start of the new year, we will begin by sending out a message for the future, and will then roll out various projects throughout the year.
We will continue to carry out activities that will allow all stakeholders to get a sense of the "future" of Tanseisha.
About the 80th Anniversary Project
Purpose of implementation
- 1. INNOVATION
To continue evolving for the next 100 years.
- 2. COMMUNICATION
To share our purpose and values and rebuild relationships with our stakeholders.
- 3. MARKETING
To present to customers the overall appeal of the company and its strong determination for the future, thereby raising their expectations.
Implementation period
January 1st - December 31st, 2026
80th anniversary logo/slogan
As the first step in our 80th anniversary project, we have created a commemorative logo and slogan to symbolize the anniversary.
The thoughts behind the 80th anniversary logo and slogan
- 1. Logo
The origin of the idea is "80" → "hachijuu" → "yae" (many things piled up). By "piling up the individuality" of our employees, as stated in our values, we have "piled up our history" over the past 80 years, and this is expressed simply and straightforwardly using the Tanseisha logo as a motif.
- 2. Slogan/Body Copy
It expresses our desire to work together with our stakeholders towards a richer future, and our determination to continue challenging ourselves to create spaces that move people's hearts with the same unwavering commitment that our employees have.
Future developments
In order to deliver the message to as many stakeholders as possible, designs based on the 80th anniversary logo will be deployed on a variety of tools, including business cards, corporate advertisements, and motion logos.
The new business card design, which features a graphic of the commemorative logo on the entire back, will be used from February next year.
Comment from Osamu Kobayashi President and Chief Executive Of cer of Tanseisha
Our company was founded in October 1946 when our founder, Masaharu Watanabe, started out by working on interior decorations for department stores. The company made great strides after achieving success in creating the pavilion for the 1970 World Expo (Osaka). Over the 80 years since our founding, we have continued to hone our technology and creativity, expanding into the field of Comprehensive display business.
In 2024, we gathered various opinions from both inside and outside the company and clarified our purpose in life and our vision for the future, with a view to 2046, the year we will celebrate our 100th anniversary. Based on our vision of "being a group of professionals who create spaces that move people's hearts, and continuing to take on new challenges to open up new possibilities for spaces and ourselves," we will continue to take on the challenge of creating new value by utilizing the experience, know-how, and resources we have accumulated to date, and contribute to the realization of a rich and sustainable society.
Please note that this may be subject to change without prior notice.