Tanseisha will be exhibiting at the 3rd Sports Business Industry Exhibition to be held at Makuhari Messe (Chiba City, Chiba Prefecture) from Wednesday, February 5th to Friday, February 7th, 2020.
The Sports Business Industry Exhibition is a specialized exhibition for the sports business industry, showcasing club management, fan services, player development, training and scouting using the latest technology and IT, and stadium solutions.
At our exhibition booth, we will be showcasing examples of sports-related facilities and other projects we have helped with, as well as introducing the members who worked on them, giving visitors hints on how to create new spatial value by combining technology and creativity.
Additionally, at the exhibitor seminar, our design director Atsuo Koiwai, who has worked on the renovation of Yokohama Stadium and Fukuoka Yahoo! Auctions Dome, will be giving a talk titled "Design Possibilities in Stadiums and Arenas - What can we create from the points of contact with fans seeking something out of the ordinary?"
We look forward to seeing you there.

Image of Tanseisha's booth
Overview of the 3rd Sports Business Industry Exhibition
Date and time | Wednesday, February 5th – Friday, February 7th, 2020 5th and 6th 10:00-18:00, 7th only 10:00-17:00 |
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Venue | Makuhari Messe (Our exhibition booth No. 4-52) |
Admission Fee | free |
Official Website | Sports Business Industry Exhibition https://www.sportsexpo.jp/ja-jp.html *Invitation tickets can be applied for. |
Organizer | Reed Exhibitions Japan Inc. |
Concurrent Exhibition | General Event EXPO, Live Entertainment EXPO, Regional Revitalization EXPO |
Overview of the seminar
title | "Possibilities for Design in Stadiums and Arenas: What can we create through contact with fans seeking something out of the ordinary?" |
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Date and Time | February 5, 2020 (Wednesday) 16:00-17:00 |
Venue | Presentation venue *Details will be announced as soon as they are decided |
Admission Fee | free *Pre-registration is required to apply for the seminar. *After pre-registering as a visitor, you can apply through your visitor's personal page. |
Application window | Symposium/Seminar page (on the 3rd Sports Business Industry Exhibition website) https://d.live-event.jp/seminar/2020/#S-S7<The Frontline of Stadiums and Arenas> |
theme | For sports facilities that require the perspective of visitors (fans), it is important to shape and maximize their value. What are the things and services required to create more valuable sports facilities? We will consider the future of sports facilities based on examples of practical examples from the perspective of spatial design, such as building the brand of the facility itself, proposing ways to enjoy it, providing hospitality to fans and supporters of the home team as well as away teams, and collaborating with sponsors. |
Speakers |
Atsuo Koiwai![]() Our Design Center Culture & Communication Design Department Design Director He specializes in Business Spaces and information design, focusing on corporate promotion, and has a long track record of designing flagship Showrooms and booths for various companies at the Tokyo Motor Show. After rediscovering the appeal of the baseball stadium he used to go to with his father as a child, he has been working on large-scale sports entertainment spaces, mainly stadiums, for the past 10 years. He strives to create spaces that emphasize the role of sports facilities as a link between fans and teams/players. |
お問い合わせ
株式会社丹青社 企画開発センター 企画部 Tel: 03-6455-8180
Related information
・ Projects > "Fukuoka Yahoo! Dome Renewal" - Large-scale renovation project to create a next-generation complex entertainment facility
・ Projects > "Yokohama Stadium 2nd Floor Concourse Renewal" - Turning the concourse into an entertainment space to foster interaction between fans
・ Projects > Keywords: Sports related
*The contents of notices and news releases are current as of the date of announcement.
Please note that this may be subject to change without prior notice.