“Daily Wood Newspaper” June 26, 2026
Tsumikase Co., Ltd. (Representative: Yusuke Aono), which has been developing this project with Tree to Green (Representative: Director: Yusuke Aono), Salt Terminal (Representative: Director: Goro Tomoyasu), Takenaka Corporation (President: Shigeto Chino), Kokuyo (President: Hidekuni Kuroda), Takizawa Plywood(Representative: Director: Takahiro Takizawa)—an initiative led by Tsumikasa-ne Co., Ltd. (Representative: Yusuke Aono)—regarding the new brand name “NOITA” for a project that recycles small-diameter timber from the Kiso area of Shinshu into high-value-added plywood.The article explains the origin of the name “NOITA,” which will begin full-scale operations in October 2026 as a core initiative of the “Kiso Forest Grand Cycle Concept.” It also highlights the product’s features—specifically, how carefully processing softwood plywood, which was often used in hidden areas, increases its added value—as well asas well as an overview of Tsumikasané Co., Ltd.’s business operations.