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BLUE WINDY LOUNGE
A base for conveying the brand image, where you can experience a high-quality feeling
- Public Spaces
"BLUE WINDY LOUNGE" is a smoking lounge that opened for a limited time in Akasaka Sacas this winter as a base for communicating the "MILD SEVEN" brand image. <br /> <br /> The concept is "a lounge where you can experience a high-quality atmosphere and feel positive." The first floor of the two-story building is the brand promotion space, and the second floor is the smoking lounge. From the lounge, you can enjoy a beautiful view of the skating rink and illuminated displays.
Photo: Kudo Original Photo
About the Project
| Overview | "BLUE WINDY LOUNGE" is a smoking lounge that opened for a limited time at Akasaka Sacas in the winter as a base for promoting the brand image of "MILD SEVEN". The concept is "a lounge where you can experience a high-quality atmosphere and feel positive." The first floor of the two-story building is the brand appeal space, and the second floor is the smoking lounge. From the lounge you can enjoy a beautiful view of the skating rink and the illuminated lights. |
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Basic Information
| Client | Japan Tobacco Inc. |
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| Services Provided | Produce: Dentsu Inc. and Dentsu Tech Inc. Design, Layout, Production, Construction: Tanseisha Co., Ltd. |
| Project Leads at Tanseisha | Design, Layout: Wataru Handa |
| Awards | 「ディスプレイデザイン賞2010」入選 |
| Location | Tokyo, Japan |
| Opening Date | November 2009 |
| Website | http://www.jti.co.jp/ |
| Tag |
*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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