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A ribbon connects the courses, creating a business that connects people to people
Photo: Nacása & Partners Inc.
Overview | The Kinki Block Blood Center is a facility that handles the testing and preparation of blood donated in the Kinki region. The "KIZUNA" World observation and exhibition hall was established not only to raise awareness of blood donation, but also as a place where elementary, junior high, and high school students, as well as the general public, can learn about Red Cross activities as part of their field trips. In addition to being able to observe actual work scenes from the hallways, visitors can also experience lectures on the activities and work content in Video theater and other areas. |
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Issues/Themes | To inform visitors to the facility that blood donation can save lives and encourage them to participate in blood donation. Also, to convey the role and importance of the blood center in ensuring that the goodwill of those who donate blood is delivered to those who need a transfusion. |
Space Solution/Realization | The explanatory graphics are simply composed of red and white, the colors that symbolize the Red Cross. A single red ribbon connects the tour course, representing the "blood business" that connects people to people. Trivia about blood is displayed on the stairs and in the restrooms, Spatial Production an environment where visitors can enjoy the tour. In addition, the theater and tour course are equipped with Video and explanatory exhibits tailored to the visitor's level of interest, with the aim of creating a facility that deepens understanding of Red Cross activities and fosters a sense of participation. |
Client | Japanese Red Cross Society |
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Services Provided | Display Planning, Design, Layout, Production, Construction |
Our Team | Direction: Tsuneo Hong Design, Layout: Sachiko Yuzawa, Katsura Homma, Hiromi Ishida |
Awards | "2nd Sogo Hodo IJP Visual Advertising Award" Indoor Category Excellence Award Selected for the "Space Design Award 2012" Selected for the 46th SDA Award |
Location | Osaka, Japan |
Open | April, 2012 |
Website | https://www.bs.jrc.or.jp/kk/bbc/index.html |
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*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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