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Japanese Red Cross Kinki Block Blood Center Exhibition Hall "KIZUNA" World

A ribbon connects the courses, creating a business that connects people to people

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  • A three-dimensional relief at the entrance expresses the message that "life is connected by blood." The origin of the ribbon

    A three-dimensional relief at the entrance expresses the message that "life is connected by blood." The origin of the ribbon

  • The first floor exhibition hall. Ribbons are placed throughout the space. The design makes it easy to understand the science behind blood.

    The first floor exhibition hall. Ribbons are placed throughout the space. The design makes it easy to understand the science behind blood.

  • The bright and open factory tour course. You can see the work being done through the windows. The ribbons continue here too.

    The bright and open factory tour course. You can see the work being done through the windows. The ribbons continue here too.

  • The ribbons continue onto the stairs. We head downstairs while enjoying some fun facts about blood. The ribbons also help direct traffic.

    The ribbons continue onto the stairs. We head downstairs while enjoying some fun facts about blood. The ribbons also help direct traffic.

  • Japanese Red Cross Kinki Block Blood Center Exhibition Hall "KIZUNA" World
  • The first floor exhibition hall. Ribbons are placed throughout the space. The design makes it easy to understand the science behind blood.
  • The bright and open factory tour course. You can see the work being done through the windows. The ribbons continue here too.
  • The ribbons continue onto the stairs. We head downstairs while enjoying some fun facts about blood. The ribbons also help direct traffic.

Photo: Nacása & Partners Inc.

About the Project

Overview The Kinki Block Blood Center is a facility that handles the testing and preparation of blood donated in the Kinki region. The "KIZUNA" World observation and exhibition hall was established not only to raise awareness of blood donation, but also as a place where elementary, junior high, and high school students, as well as the general public, can learn about Red Cross activities as part of their field trips. In addition to being able to observe actual work scenes from the hallways, visitors can also experience lectures on the activities and work content in Video theater and other areas.
Issues/Themes To inform visitors to the facility that blood donation can save lives and encourage them to participate in blood donation. Also, to convey the role and importance of the blood center in ensuring that the goodwill of those who donate blood is delivered to those who need a transfusion.
Space Solution/Realization The explanatory graphics are simply composed of red and white, the colors that symbolize the Red Cross. A single red ribbon connects the tour course, representing the "blood business" that connects people to people. Trivia about blood is displayed on the stairs and in the restrooms, Spatial Production an environment where visitors can enjoy the tour. In addition, the theater and tour course are equipped with Video and explanatory exhibits tailored to the visitor's level of interest, with the aim of creating a facility that deepens understanding of Red Cross activities and fosters a sense of participation.

Basic Information

Client Japanese Red Cross Society
Services Provided Display Planning, Design, Layout, Production, Construction
Our Team Direction: Tsuneo Hong
Design, Layout: Sachiko Yuzawa, Katsura Homma, Hiromi Ishida
Awards "2nd Sogo Hodo IJP Visual Advertising Award" Indoor Category Excellence Award
Selected for the "Space Design Award 2012"
Selected for the 46th SDA Award
Location Osaka, Japan
Open April, 2012
Website https://www.bs.jrc.or.jp/kk/bbc/index.html
Tag

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.

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