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- UNITED ARROWS green label relaxing project
UNITED ARROWS green label relaxing project
Smooth store expansion by understanding the brand's worldview and needs
- Commercial Spaces
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UNITED ARROWS green label relaxing Nishinomiya Gardens store
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UNITED ARROWS green label relaxing Lumine Ikebukuro store
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UNITED ARROWS green label relaxing Copis Kichijoji store
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UNITED ARROWS green label relaxing Namba Parks store
Photo: Photocraft
About the Project
| Overview | This is a clothing and miscellaneous goods brand that offers "things" and "experiences" based on the concept of "Be happy - a stylish everyday life that is good for the heart." They have stores in fashion buildings and shopping centers across the country, and they handle casual wear, dress lines, and children's products. Since the project began in 2008, Tanseisha has continuously assisted in the development of over 20 stores (as of November 2011). |
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| Issues/Themes | While adhering to the basic worldview of the manual design, we create stores that suit the shape and regulations of each facility and each section, as well as the speed of store openings. |
| Space Solution/Realization | We participated in United Arrows' internal meetings from the early stages of the project and listened to the brand's worldview and needs from various types of people in charge, which helped us to reduce time lost before proposing the design. We also used CG perspective drawings and models each time to deepen the common understanding of the design among the parties involved, and carried out the work while taking into consideration the need to keep the design axis consistent even in the diverse sections. |
Basic Information
| Client | UNITED ARROWS LTD. |
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| Services Provided | Basic and Execution Design, Production, Construction |
| Our Team | UNITED ARROWS green label relaxing project team |
| Location | Hokkaido, Tokyo, Saitama Prefecture, Kanagawa Prefecture, Shizuoka Prefecture, Osaka Prefecture, Hyogo Prefecture, Kyoto Prefecture, Fukuoka Prefecture |
| Open | September 2008～ |
| Website | http://www.green-label-relaxing.jp |
| Tag |
*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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