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The first Japanese store of the ice cream shop beloved in 27 countries around the world
Photo: PIPS inc.
| Overview | The first shop in Japan of BEN & JERRY'S, American-born premium ice cream shop chain beloved in 27 countries worldwide, famous for tasty and stylish ice cream made only of safe and secure ingredient coming from nature. Not only flavors popular in foreign markets but flavors exclusive to Japanese market can be tasted in this Omotesando flagship shop, with which starts the brand's retail expansion activities in Japan. |
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| Issues/Themes | To realize in Japan a shop of BEN & JERRY'S, much loved the world over, by utilizing as much as possible the design and material laid out worldwide. |
| Space Solution/Realization | To re-create a shop already existing abroad, we've imported decorative items or material for furniture. Based on the design image and material of existing shops abroad, we have created items in compliance with local regulations, which have enough durability in the circumstances of the country. The first shop in Japan consists of items made to Japanese specifications, and it still maintains the brand image beloved worldwide. |
| Client | Unilever Japan Customer Marketing |
|---|---|
| Services Provided | Execution Design, Production, Construction |
| Project Leads at Tanseisha | Project Management : KANAI Yu Production & Construction : TANPO Tomohiro |
| Location | Tokyo, Japan |
| Opening Date | April, 2012 |
| Website | http://www.benjerry.jp/ |
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*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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