TOYOTA ARENA TOKYO 『TOYOTA PREMIUM LOUNGE』

The arena's top-class lounge where you can enjoy hotel-quality meals

  • Commercial Spaces
  • The facade welcomes you with an impressive car display and a counter. Although it is fully open, the lines of light create a barrier that gives it a sense of freedom.

    The facade welcomes you with an impressive car display and a counter. Although it is fully open, the lines of light create a barrier that gives it a sense of freedom.

  • The two circles that jut out into the corridor create a striking presence without being separated by walls or gates.

    The two circles that jut out into the corridor create a striking presence without being separated by walls or gates.

  • An open kitchen area that efficiently guides guests during peak usage periods

    An open kitchen area that efficiently guides guests during peak usage periods

  • The dining area also has no walls, and the balance of furniture shapes and materials Spatial Production a calm and comfortable atmosphere for enjoying meals.

    The dining area also has no walls, and the balance of furniture shapes and materials Spatial Production a calm and comfortable atmosphere for enjoying meals.

  • The bar area in the back. The overall color tone and texture are coordinated to create a sense of unity.

    The bar area in the back. The overall color tone and texture are coordinated to create a sense of unity.

  • The line of light and the band of art that surrounds the lounge aim to create a dynamic sense of calm that combines individual comfort with an overall sense of groove.

    The line of light and the band of art that surrounds the lounge aim to create a dynamic sense of calm that combines individual comfort with an overall sense of groove.

  • A lounge where car exhibitions and dining areas coexist comfortably. The high counter seats near the reception are perfect for enjoying a quick meal between games.

    A lounge where car exhibitions and dining areas coexist comfortably. The high counter seats near the reception are perfect for enjoying a quick meal between games.

  • TOYOTA ARENA TOKYO 『TOYOTA PREMIUM LOUNGE』
  • The two circles that jut out into the corridor create a striking presence without being separated by walls or gates.
  • An open kitchen area that efficiently guides guests during peak usage periods
  • The dining area also has no walls, and the balance of furniture shapes and materials Spatial Production a calm and comfortable atmosphere for enjoying meals.
  • The bar area in the back. The overall color tone and texture are coordinated to create a sense of unity.
  • The line of light and the band of art that surrounds the lounge aim to create a dynamic sense of calm that combines individual comfort with an overall sense of groove.
  • A lounge where car exhibitions and dining areas coexist comfortably. The high counter seats near the reception are perfect for enjoying a quick meal between games.

Photo: Hatano Koki

About the Project

Overview TOYOTA ARENA TOKYO is Japan's premier entertainment complex, themed around sports, mobility, and sustainability, and based on the concept of "Betting on Possibilities." We were involved in creating the spaces in multiple areas, with the aim of developing a new "sports spectator culture" in Japan. The design is based on the idea of "combining the exhilaration of various forms of entertainment, including sports, with a sophisticated, authentic, high-quality feel and the essence of Tokyo," and has created Hospitality Spaces that will satisfy visitors throughout the entire building.

The TOYOTA PREMIUM LOUNGE is a dining space with a sizzling atmosphere, equipped with a live kitchen, and is the highest class lounge in the arena. The car exhibits on the facade and the counter area facing the aisle provide a place to quickly quench your thirst while enjoying the excitement of the sport, while the sofa area in the back is a place to enjoy a meal and conversation, making it suitable for a variety of uses, including MICE. We aimed to create a space that can be used as a social gathering place without losing the sense of exclusivity for VIP guests.
Issues/Themes As a full-scale dining space within a sports facility, we had to create the optimal balance of "exhilaration, high quality, and comfort" while fulfilling various functions. Another challenge was how to make the most of the space, which has a low ceiling height compared to the width.
Space Solution/Realization From the take-out counter to the live kitchen and the drinks counter in the back, we created highlights for each area while functionally organizing traffic. The seating area was designed with low furniture and partitions to ensure a sense of enclosure for each area. By encircling these areas with a line of light that circles the lounge and original art, we aimed to create a space where individual comfort coexists with an overall sense of groove.

Basic Information

Services Provided Area concept planning, Design, Layout, Production, Construction, Project Management
Project Leads at Tanseisha Design Direction, Design, Layout: Yuki Hayashino
Production, Construction: Minoshima Taketo, Hara Moeko, Araki Naoya, Lama Kalasang
Project Management: Ryosuke Suzuki

Total Direcion: Satoko Machida
Production Supervisor: Abe Tomoya
Overall Project Management: Ryosuke Nishino
Location Tokyo, Japan
Opening Date October 2025
Website https://www.toyota-arena-tokyo.jp/
Tag
Building owner Toyota Real Estate Co., Ltd.
Operating company Toyota Alvark Tokyo Co., Ltd.

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.