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- Lizarran Akasaka Mitsuke store
Lizarran Akasaka Mitsuke store
The first Japanese branch of a Spanish restaurant with over 300 locations worldwide
- Commercial Spaces
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An open, glass-walled entrance with a pinchos-inspired logo sign
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Customers can also enjoy freshly made pinchos, which are introduced to them by staff members
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There are many different kinds of pinchos lined up in the display case, so you can choose the one you like depending on your mood that day
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In the entrance hall, the symbolic ceiling Spatial Production welcomes visitors
Photo: PIPS inc.
About the Project
| Overview | This is the first Japanese branch of a franchised Spanish casual restaurant. It is a bar-style restaurant with over 300 Chain Store Expansion worldwide, mainly in Spain. They serve "pintxos," a popular dish in Spain of prepared food on bread and skewered on it. From breakfast to dinner, they cater to the food needs of working people in business districts. |
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| Issues/Themes | The goal was to raise awareness of "Pintxos" and establish a business flow for Chain Store Expansion in Japan. In addition, the goal was to create a design for the Japanese store while communicating with the parent company, and to open the first store in Japan within a limited time frame while taking into account the architectural challenges of the store location. |
| Space Solution/Realization | We listened to the customer's requests and proposed a Japanese design based on the original design from the home country. With staff well versed in Chain Store Expansion, we proposed materials that took costs into consideration and overcame the architectural constraints of the location. We promoted the project in a short period of time and created the first store, which will serve as a base for future expansion in Japan. |
Basic Information
| Client | Niraku Co., Ltd. |
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| Services Provided | Execution Design, Production, Construction |
| Project Leads at Tanseisha | Project Management: Toshimasa Suzuki Direction, Design, Layout: Hiroshi Ono Production, Construction: Chiba Samurai |
| Location | Tokyo, Japan |
| Opening Date | October 2014 |
| Website | http://lizarran.jp |
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*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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