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Sapporo Beer Museum

Japan's only beer museum showcasing 140 years of history

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  • Premium Theater: A historical tale of young people passionately devoting themselves to brewing beer, seen in Hokkaido's first widescreen 6K Video theater

  • Sapporo Gallery: An easy-to-read exhibition space with booths detailing the activities of the Kaitakushi and the history of domestic beer

    Sapporo Gallery: An easy-to-read exhibition space with booths detailing the activities of the Kaitakushi and the history of domestic beer

  • Star Hall: You can sample the 1881 Sapporo Breweries reproduction beer. The ceiling features a beer bottle chandelier that is unique to the beer museum.

    Star Hall: You can sample the 1881 Sapporo Breweries reproduction beer. The ceiling features a beer bottle chandelier that is unique to the beer museum.

  • The reception desks of the Sapporo Beer Garden and Sapporo Beer Museum Restaurants have been integrated to create a new "general reception" area, making it easier for visitors to navigate.

    The reception desks of the Sapporo Beer Garden and Sapporo Beer Museum Restaurants have been integrated to create a new "general reception" area, making it easier for visitors to navigate.

  • Sapporo Beer Museum
  • Sapporo Gallery: An easy-to-read exhibition space with booths detailing the activities of the Kaitakushi and the history of domestic beer
  • Star Hall: You can sample the 1881 Sapporo Breweries reproduction beer. The ceiling features a beer bottle chandelier that is unique to the beer museum.
  • The reception desks of the Sapporo Beer Garden and Sapporo Beer Museum Restaurants have been integrated to create a new "general reception" area, making it easier for visitors to navigate.

Photography: Hajime Saito, Video: NHK Enterprises

About the Project

Overview Sapporo Beer has completely renovated Japan's only beer museum as part of the 140th anniversary of the opening of its predecessor, the Kaitakushi Beer Brewery. The museum features a Premium Theater where visitors can watch powerful Video of the historical tale of the young people who overcame countless hardships during a turbulent era to successfully brew the first authentic German-style beer in Japan, as well as the Sapporo Gallery, which introduces the 140-year history of the museum in 12 booths.
Issues/Themes To promote the fact that Sapporo is the birthplace of authentic German-style beer and that it has grown alongside the local community. In addition, to create a historical exhibit that can be used as a communication tool by guides (brand communicators) during tours.
Space Solution/Realization The historical exhibit focused on the consistent inheritance of beer brewing and its history with Hokkaido and Sapporo. Each topic was divided into separate booths to make it easier for the guides (brand communicators) to give guidance. Frame-structured fixtures were used to ensure that the red brick walls were always visible, making the most of the space of the historic red brick building. In the theater, cutting-edge technology and equipment were used to create a memorable and moving Video experience.

Basic Information

Client Sapporo Beer Limited
Services Provided Facility Concept Planning, Display Planning, Design, Layout, Production, Construction, Project Management
Our Team Direction: Hisaya Takahashi, Haruhiro Tateishi
Display Planning: Nobuko Inagaki
Design, Layout: Yoshifumi Takeda, Noriaki Kuroda
Project Management: Hironari Isobe
Production, Construction: Tatsuya Manabe
Awards Selected for the "DSA KUKAN DESIGN AWARD 2016"
Location Hokkaido
Open April 2016
Website http://www.sapporobeer.jp/brewery/s_museum/
Tag

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.

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