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- ASAKUSA VIEW HOTEL
ASAKUSA VIEW HOTEL
A high-class lobby space that Spatial Production the charm of Asakusa in four different areas
- Hospitality Spaces
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First lobby. In order to create the next famous spot in Asakusa, where Japanese and Western styles coexist, the atrium is decorated with "Asakusa quirky lattice" that looks like a Japanese vertical lattice from the front and a Western arch from the side.
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A second lobby exclusively for hotel guests. As a space where you can experience the real Asakusa, something only ASAKUSA VIEW HOTEL, which is deeply integrated into the local community, can offer, a portable shrine storage building is located in the center of the lobby.
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"GRILL DINING Makibi". The restaurant has equipment for cooking over a fire, allowing you to enjoy your meal around the fire. This restaurant has an entertainment feel to it, as it is the former site of one of Asakusa's most famous theaters.
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The Hanamichi (walkway) connecting the two lobbies. In keeping with the fact that this was once a sacred place for Kabuki, home to the three Edo theatres, the corridor is designed to resemble a Kabuki hanamichi (walkway) with wall reliefs inspired by the patterns of Kabuki actors.
Photo: Nacása & Partners Inc.
About the Project
| Overview | The ASAKUSA VIEW HOTEL Hotel, celebrating its 33rd anniversary in Asakusa, Tokyo, a district where various forms of entertainment from different eras coexist, is undergoing a renovation project. The project aims to strengthen branding and increase accommodation and food and beverage sales through renovations to guest rooms, restaurants, and other areas. As the final chapter of the project, our company was responsible for the complete renovation of the 1st-floor lobby, which serves as the hotel's face. |
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| Issues/Themes | While retaining the Asakusa feel, we aimed to create a high-class lobby floor that was in line with the increase in ADR (average daily rate), thereby enhancing the hotel's brand and contributing to increased sales from accommodation and food and beverages. |
| Space Solution/Realization | The concept of the lobby floor renovation is "ASAKUSA FOUR ROOMS." The charm of Asakusa is expressed in four spaces: the public lobby (First Lobby), the lobby for hotel guests only (Second Lobby), the passageway (Hanamichi) connecting the two lobbies, and a restaurant with a firewood symbol. The First Lobby Spatial Production global harmony, aiming to become a new landmark in Asakusa. The Second Lobby features a portable shrine storehouse, creating a space where you can experience the real Asakusa. The restaurant "GRILL DINING Takigibi" provides a place where you can enjoy food and performances cooked over a firewood. The Hanamichi is a dignified passageway space where customers take center stage. |
Basic Information
| Client | Nippon View Hotel Co., Ltd. |
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| Services Provided | Design, Layout, Production, Construction (interior) |
| Project Leads at Tanseisha | Direction: Taisuke Uegauchi Design, Layout: Junichi Hasumi (restaurant, lounge), Rei Hirama (front desk, lobby) |
| Location | Tokyo, Japan |
| Opening Date | December, 2017 |
| Website | https://www.viewhotels.co.jp/asakusa/ |
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*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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