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Strengthening customer service for Tourism groups by combining functionality with a design that makes use of local culture
Photo: Nacása & Partners Inc.
Overview | Located near Shuri Castle, the hotel "DoubleTree by Hilton Naha Shuri Castle" was rebranded as a Hilton in July 2016. In order to meet the diverse needs of the times and to accommodate the high demand from Tourism, all guest rooms and common areas on guest room floors have been renovated. |
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Issues/Themes | The aim is to attract more group Tourism and to create guest room spaces that combine the smart and modern atmosphere of the Hilton brand with Ryukyu culture. |
Space Solution/Realization | The flexibly changeable room layout allows for up to four people to stay in the twin rooms. Efficient baggage space and vanity areas have also been arranged to improve functionality, making it suitable for groups. In terms of design, the theme is "Ryukyu modern," and the hotel has incorporated Okinawa's regional culture to create a high-quality space, with the red of Shuri Castle as the key color and carpets featuring a coral pattern design by Shuri Ryusen Co., Ltd., which supports Okinawa's dyeing culture with traditional Bingata dyeing and unique coral dyeing techniques. |
Client | Naha Investments Special Purpose Company |
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Services Provided | Design, Layout, Production, Construction: Tanseisha Co., Ltd. Coral pattern design provided by: Shuri Ryusen Co., Ltd. |
Our Team | Direction: Kosuke Ishii Design, Layout: Rei Hirama Production, Construction: Ryosuke Maya |
Location | Okinawa Prefecture |
Open | April 2017 |
Website | http://www.doubletreeshuri.jp/ |
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*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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