Mitsui Outlet Park Iruma Forest Lounge

Interactive entertainment. Creating a place for the whole family to play and relax

  • Commercial Spaces
  • A rest space where you can interact with Video projected onto the walls

  • The lighting on the walls is kept low, creating a bright and cheerful atmosphere in the rest area.

    The lighting on the walls is kept low, creating a bright and cheerful atmosphere in the rest area.

  • This is an area for children aged 0 to 1. The wall graphics are drawn by an illustrator, and an analogue technique is used here.

    This is an area for children aged 0 to 1. The wall graphics are drawn by an illustrator, and an analogue technique is used here.

  • Mitsui Outlet Park Iruma Forest Lounge
  • The lighting on the walls is kept low, creating a bright and cheerful atmosphere in the rest area.
  • This is an area for children aged 0 to 1. The wall graphics are drawn by an illustrator, and an analogue technique is used here.

Photo: RINO KOJIMA (This is the Lights.)

About the Project

Overview The Forest Lounge, a rest space on the first floor of the outlet mall, was renovated in April 2019. It projects worlds with the themes of "rainy forest" and "space." By touching the projected objects or moving the magnetic soft blocks, the world projected on the wall changes due to sensors. You can also make pictures drawn on an iPad appear. Since the idea is to enjoy the simple physical phenomenon of falling objects, we have deliberately not posted detailed instructions on how to use the devices, allowing children to play by thinking for themselves and using their senses.
Issues/Themes To create a play area and rest space that visitors, including local residents, will want to come to every day. A space that takes safety into consideration.
Space Solution/Realization After much discussion with the customer, we extracted the following conditions for the new space: "It should be different so that you don't get bored even if you come every day," and "It should be possible to take a relaxing break, and there should be activities that the whole family can enjoy." Based on these, we decided to create a rest space that incorporates interactive entertainment. To eliminate the rigidity of digital, we created original hand-drawn illustrations. With illustrations, movement, sound, and space, we were able to create an appealing facility that families will love.
Design for Environment As this is a playground for families, safety has been taken into consideration in all aspects of the design, including the materials, dimensions, weight of the soft blocks, etc. Safety has been further enhanced by setting up areas for different age groups and displaying signs.

Basic Information

Client Mitsui Fudosan Co., Ltd.
Services Provided Planning, Design, Layout, Production, Construction, Spatial Production
Our Team Project Management: Yukihiro Takaishi, Yoshiro Terayama
Design, Layout: Kaori Nagahama
Content Planning and production: Wataru Kamoto
Production, Construction: Yoichi Terasaki, Masaya Aoki
Location Saitama, Japan
Open April 2019
Website https://mitsui-shopping-park.com/mop/iruma/
Tag
Kaori Nagahama

Design, Layout

Kaori Nagahama

She has worked on many projects to create new products together with her clients, such as Environmental Design for commercial facilities and design for new specialty stores. She values a feminine perspective and strives to create hospitable spaces that consider "how it will be used" and "how it will make people feel."

Main Achievements

Kinshicho TERMARCHE, MARK IS Fukuoka Momochi, Smark Isesaki, etc.

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.