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- Shunkado Headquarters Complex "SWEETS BANK"
Shunkado Headquarters Complex "SWEETS BANK"
A cultural value creation center that will symbolize the "Unagi Pie" concept of "family gathering" and become a symbol of the region
- Commercial Spaces
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"SWEETS BANK" exterior: A 13-times-scale dining table-shaped structure amazes visitors
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The entrance lobby of the Shunkado Building: At the entrance to the Shunkado office, cafe, and Kanda store, an egg stand object soothes visitors.
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Cafe & Bakery "TORA to FUSEN": A cafeteria-style restaurant operated directly by Shunkado, with a giant pot and coffee cup as its symbols.
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Shunkado Office Entrance: A calming space befitting a long-established confectionery manufacturer
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Shunkado Office Test Kitchen: A bright and open space where new products are developed
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Shunkado Office: Chairman and CEO room: stately and functional, yet comfortable
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Hamamatsu Iwata Shinkin Bank entrance: A symbolic space with a fountain pen object that delights visitors
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Hamamatsu Iwata Shinkin Bank Lobby: A striking waiting room that is a departure from the somewhat stuffy image of banks
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Community space "Tsunogatatsu": Hosting seminars and anniversary events, connecting people, things, information, etc.
Photo: Taichi Misonoo
About the Project
| Overview | Shunkado's "Unagi Pie" is a famous confectionery from Hamamatsu that is loved throughout Japan. Based on the product concept of "family gatherings" and the main theme of "anniversaries," the store was established as a cultural value creation center that will serve as a hub (contact point) between the local community, employees, and Tourism, and will revitalize Tourism in Hamamatsu and strengthen ties with the local community. In addition to the Shunkado headquarters, the complex also includes the Morita branch of Hamamatsu Iwata Shinkin Bank, the rebranded "SWEETS BANK SHOP Shunkado," and the Shunkado-operated cafe and bakery "Tora to Fusen." We were particular about the interior design down to the last detail, and Produce a facility that will bring smiles to the faces of all who visit. |
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| Issues/Themes | To mark the 130th anniversary of the company's founding, the company decided to build a new facility with a different function from the commercial facility "nicoe," and to create an "office unlike any other in the world" that is characteristic of Shunkado. The company also plans to contribute to Tourism industry after COVID-19. |
| Space Solution/Realization | We have been helping Shunkado with the creation of their facilities for a long time, including the commercial facility "nicoe" that opened in 2014, the Shunkado Hamakita Factory, and the cafe and exterior of the Unagi Pie Factory, and we have been involved from the concept stage in this third base facility. We carried out comprehensive Produce, from building the headquarters functions to further connect with the local community, proposing a landmark that will become a symbol of the area, to the ideal interior design. By creating a dining table-shaped structure that evokes the image of a family gathering, the building is symbolized as a base for fostering ties between the company and the local community. Everyday items found on a dining table are arranged as scaled-down objects that evoke the various aspects of the facility, such as the offices, bank, shops, and cafes. After a long period of consideration and discussion with the business owner, management consulting companies, property management companies, Architectural Design offices, general contractors, and others, we have completed an unprecedented "headquarters that people will want to visit." |
Basic Information
| Client | Shunkado Co., Ltd. |
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| Services Provided | Design, Layout, Production, Construction, consulting, Facility Concept Planning |
| Project Leads at Tanseisha | Total Direcion: Satoshi Maie Design, Layout: Keisuke Yamamoto, Naoki Yasumoto, Yuka Watanabe Project Management: Masahiko Tsuchitani Production, Construction: Kenji Iwasaki |
| Location | Shizuoka Prefecture |
| Opening Date | April 2021 |
| Website | https://sweetsbank.jp/ |
| Tag |
Total Direcion
Satoshi Maie
He mainly works on planning and Direction exhibition spaces, from cultural facilities to corporate Showrooms and exposition pavilions. In recent years, he has also Produce PR facilities for leading regional companies across the country, as well as new in-house business Produce. With his experience and track record, he strives to be the best partner for his clients.
Main Achievements
*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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