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EDION Peace Wing Hiroshima

A new symbol of Hiroshima, a base facility that will generate excitement for the local area

  • Commercial Spaces
  • Soccer Museum Exhibition Area: Introducing the development of soccer culture in Hiroshima and the history of the Sanfrecce Hiroshima club

    Soccer Museum Exhibition Area: Introducing the development of soccer culture in Hiroshima and the history of the Sanfrecce Hiroshima club

  • Football Museum Facade: The entrance to the Football Museum, which is the center of the multi-purpose facility of EDION Peace Wing Hiroshima. It is located facing the circular plaza, which acts as a hub for visitors.

    Football Museum Facade: The entrance to the Football Museum, which is the center of the multi-purpose facility of EDION Peace Wing Hiroshima. It is located facing the circular plaza, which acts as a hub for visitors.

  • Soccer Museum Experience Area: Soccer Academy Experience Area where you can compete (time attack) against legendary players representing the club in the three sports of "passing," "shooting," and "dribbling."

    Soccer Museum Experience Area: Soccer Academy Experience Area where you can compete (time attack) against legendary players representing the club in the three sports of "passing," "shooting," and "dribbling."

  • Stadium Shop Facade: Stadium Shop located in the main concourse open to the park

    Stadium Shop Facade: Stadium Shop located in the main concourse open to the park

  • Inside the stadium shop: They sell not only team goods but also Hiroshima branded products

    Inside the stadium shop: They sell not only team goods but also Hiroshima branded products

  • VIP Lounge: Can be used for events and conventions on non-match days. The walls are made of locally produced materials and feature an arrow feather motif, which is a reference to the club name "Sanfrecce".

    VIP Lounge: Can be used for events and conventions on non-match days. The walls are made of locally produced materials and feature an arrow feather motif, which is a reference to the club name "Sanfrecce".

  • VIP Lounge: A VIP room specially designed to accommodate important people, unique to the international city of Hiroshima.

    VIP Lounge: A VIP room specially designed to accommodate important people, unique to the international city of Hiroshima.

  • VIP Lounge: The Bunker Lounge, where you can watch the players breathing as they enter and leave the stadium.

    VIP Lounge: The Bunker Lounge, where you can watch the players breathing as they enter and leave the stadium.

  • Panoramic view of the stadium: Panoramic view of the stadium from the main approach. The large string beams, which are rare for a stadium structure, are designed to resemble wings of peace. (Image provided by Taisei Corporation)

    Panoramic view of the stadium: Panoramic view of the stadium from the main approach. The large string beams, which are rare for a stadium structure, are designed to resemble wings of peace. (Image provided by Taisei Corporation)

  • EDION Peace Wing Hiroshima
  • Football Museum Facade: The entrance to the Football Museum, which is the center of the multi-purpose facility of EDION Peace Wing Hiroshima. It is located facing the circular plaza, which acts as a hub for visitors.
  • Soccer Museum Experience Area: Soccer Academy Experience Area where you can compete (time attack) against legendary players representing the club in the three sports of "passing," "shooting," and "dribbling."
  • Stadium Shop Facade: Stadium Shop located in the main concourse open to the park
  • Inside the stadium shop: They sell not only team goods but also Hiroshima branded products
  • VIP Lounge: Can be used for events and conventions on non-match days. The walls are made of locally produced materials and feature an arrow feather motif, which is a reference to the club name "Sanfrecce".
  • VIP Lounge: A VIP room specially designed to accommodate important people, unique to the international city of Hiroshima.
  • VIP Lounge: The Bunker Lounge, where you can watch the players breathing as they enter and leave the stadium.
  • Panoramic view of the stadium: Panoramic view of the stadium from the main approach. The large string beams, which are rare for a stadium structure, are designed to resemble wings of peace. (Image provided by Taisei Corporation)

Photo: Nacása & Partners Inc.

About the Project

Overview EDION Peace Wing Hiroshima, a soccer stadium built in the image of wings of hope in Hiroshima, a city with a diverse background, has the concept of being a "city stadium that creates excitement 365 days a year." We were in charge of planning, designing, and constructing the multi-purpose facilities "Football Museum" and "Stadium Shop" within the stadium. In addition to creating excitement at the stadium, we aimed to create a function that would encourage people to travel to the city and neighboring facilities.
Issues/Themes To propose an unprecedented urban stadium, including both hardware and software.
To create excitement even on non-match days.
To spread peace and become part of a tour of nearby facilities and Tourism attractions.
Space Solution/Realization The park has been designed to be enjoyable for a wide range of people, including an experiential museum where you can learn about the history of soccer development in Hiroshima and the origins of the stadium, and actually compete against top athletes, as well as a stadium shop that sells local products in addition to soccer team merchandise.
It helped to realize a soccer stadium that would become a new symbol of Hiroshima, located on the axis of peace in the "Hiroshima Peace Park Plan" drawn up by Kenzo Tange.

Basic Information

Client Sanfrecce Hiroshima FC Co., Ltd. (Football Museum, Stadium Shop)
Hiroshima City (stadium, VIP lounge)
Services Provided [Football Museum]
Research & Analysis, Facility Concept Planning, Display Planning, Design, Layout, Production, Construction, Project Management: TANSEISHA Co., Ltd.
[Stadium Shop]
Research & Analysis, Facility Concept Planning, Merchandising Planning, Design, Layout, Production, Construction, Project Management: TANSEISHA Co., Ltd.
[Stadium]
Design, Layout, planning, Production, Construction: Taisei, Fujita, Hironari, Tohata, EDI, Fukken, Ai, CK joint venture
[VIP Lounge]
Interior Design Collaboration: TANSEISHA Co., Ltd.
Project Leads at Tanseisha [Football Museum]
Creative Direction: Takeshi Kanda
Facility Concept Planning, Display Planning: Hanako Higashinakagawa, Tomoki Moriyasu, Hiromi Ishida
Design, Layout: Koiwa Yukie
Production, Construction: Naoki Torimaru, Ikumi Takeo
Project Management: Ryosuke Nishino, Yukari Suegara
[Stadium Shop]
Creative Direction: Takeshi Kanda
Design, Layout: Yuji Mukaiyama
Production, Construction: Naoki Torimaru, Ikumi Takeo
Project Management: Ryosuke Nishino, Yukari Suegara
[VIP Lounge]
Creative Direction: Takeshi Kanda
Design, Layout: Yuji Mukaiyama
Project Management: Ryosuke Nishino
Location Hiroshima Prefecture
Opening Date February 2024
Website https://hiroshima-stadiumpark.jp/peacewing/
Tag
Takeshi Kanda

Creative Direction

Takeshi Kanda

With a focus on the entertainment industry, he designs and Spatial Production spaces such as corporate museums, Showrooms, and expositions. He always strives to "provide unique experiences" to users. His creative policy is "Hatsunetsu (initiative and enthusiasm)."

Main Achievements

Shinjuku dungeon exploration experience facility "THE TOKYO MATRIX", Shinhotaka Ropeway Shirakabadaira Station, TOTO Museum, JTB Royal Road Ginza, etc.

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.

Related Achievements

TOYOTA ARENA TOKYO 『HOSPITALITY AREA』

TOYOTA ARENA TOKYO 『HOSPITALITY AREA』

Providing a wide range of hospitality services to create an unprecedented premium viewing experience

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『TOYOTA PREMIUM LOUNGE』

TOYOTA ARENA TOKYO 『TOYOTA PREMIUM LOUNGE』

The arena's top-class lounge where you can enjoy hotel-quality meals

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『PLAYERS LOUNGE』

TOYOTA ARENA TOKYO 『PLAYERS LOUNGE』

A special lounge where you can watch the players entering and exiting the stadium up close

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『JAPAN AIRLINES TERRACE SUITE』

TOYOTA ARENA TOKYO 『JAPAN AIRLINES TERRACE SUITE』

An open terrace where you can enjoy the excitement of the match and special hospitality at the same time

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『JAPAN AIRLINES LOUNGE』

TOYOTA ARENA TOKYO 『JAPAN AIRLINES LOUNGE』

A lounge inspired by Tokyo's deep scenery where you can spend your time freely

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『SUITE / CHAMPAGNE COLLET PARTY LOUNGE』

TOYOTA ARENA TOKYO 『SUITE / CHAMPAGNE COLLET PARTY LOUNGE』

A private space where friendships deepen and emotions rise

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『ARENA SHOP』

TOYOTA ARENA TOKYO 『ARENA SHOP』

Alvark Tokyo's first permanent official merchandise shop

  • Entertainment facilities
 TOYOTA ARENA TOKYO 『CONCESSION STAND』

TOYOTA ARENA TOKYO 『CONCESSION STAND』

A diverse food and beverage area to liven up your match

  • Entertainment facilities