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- Mimiu Honmachi store
Mimiu Honmachi store
Weaving a warm food scene with the theme of "anonymous sophistication"
- Commercial Spaces
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Founded 250 years ago. Boldly opening up the unchanging "food scene" to the town, we are promoting a new way of doing things for machiya and long-established stores.
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Entrance: Enter through the noren curtain and enjoy the view of the food scene projected by the merchants of Senba, Osaka.
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1st floor waiting room: An open-ceiling space designed to resemble a moon-viewing platform. The universal joy of "admiring the moon" while slurping udon noodles is recreated in the modern city.
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Symbolic Moon: A symbolic moon made by combining traditional techniques and the beautiful "rabbit"
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Each piece of art: Along with the food scenery, the artisanal skills that support it are added to the space, and the spirit of the artisans is passed down.
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Dining area on the second floor: a spatial production combining Osaka’s ever-changing cityscape (walls) with the timeless act of eating (seats).
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A corridor connecting the dining areas: Inviting modern customers to the "Mimiu dining scene" that also inherits the atmosphere of Senba, Osaka (machiya)
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2nd floor dining area: A dining area with an emphasis on openness and comfort
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2nd floor: A modern Japanese-style private room
Photo: Kenkan Tomooki Photography Studio
About the Project
| Overview | Mimiu has been serving Japanese cuisine such as "Udon Suki" for over 250 years since its establishment, and has been passing down memories and memories surrounding food. We assisted with the renovation of the Shin Honmachi store, which was renovated by rebuilding the old Honmachi store and office. In the newly renovated two-floor store space, we aimed to design a restaurant that meets modern needs while also providing the experience of a long-established restaurant, with careful consideration given to every detail. |
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| Issues/Themes | Distinguishing itself from the main store, which evokes the traditions of Senba and Hiranomachi, the new store will be the flagship of all stores nationwide, and will combine "modernity" with "the expression of Mimiu's history and long-establishedness." |
| Space Solution/Realization | Senba, Osaka, is a traditional merchant town with a long history of craftsmanship. The restaurant boldly places the "food scene" of "slurping udon noodles and eating hotpot" at the entrance, opening it up to the town, presenting a new style of townhouse and the way of being a long-established restaurant. We focused on the nameless craftsmanship that has supported the food scene, aiming to create a space where you can enjoy the skills along with the taste and experience the history and aspirations. We believe that the "coolness of a long-established restaurant" is to be committed to timeless expression without being eccentric. |
Basic Information
| Client | MIMIU CORPORATION |
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| Services Provided | Design, Layout |
| Project Leads at Tanseisha | Design Direction, Design, Layout: Tomoaki Otsuka Project Management: Yasutomo Kado, Reina Yamanaka |
| Awards | "KUKAN DESIGN AWARD 2023" Longlist |
| Location | Osaka, Japan |
| Opening Date | March 2023 |
| Website | https://www.mimiu.co.jp/restaurant/hommachi/ |
| Tag |
Design Direction, Design, Layout
Tomoaki Otsuka
He has experience and know-how in a wide range of fields, including not only specialty stores such as retail stores and restaurants, but also hotels, airports, and large commercial facilities. He strives to enhance the value of hospitality and the message by extracting, fusing, and expressing "values and mechanisms that can only be found here" from the perspectives of both the business owner and the end user. He has also had extensive experience in planning facilities that serve as gateways to local areas, and is involved in collaborations with various local craftsmen and artisans from the perspective of promoting and revitalizing the local area.
Main Achievements
*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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