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- LOGI'Q Minamiibaraki Showrooms "TO CUBE"
LOGI'Q Minamiibaraki Showrooms "TO CUBE"
Communicating efforts to address social issues and embodying the future of the logistics industry
- Business Spaces
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Against the backdrop of the internet, which connects infinite information to the world, the windows overlook a vivid and realistic logistics warehouse space that connects to end users, creating a space that allows visitors to experience the physical internet through visual layering.
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By performing infinite reflections on a human scale, we express the connection to the whole world and the future.
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A group of servers visualizing the interconnected world of the Internet and a realistic Showrooms space
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With the actual local 5G demonstration site in a logistics warehouse visible through the window as a backdrop, an overview of smart logistics and local 5G is presented along with Video Production on a nearby display monitor.
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A contrast between a vivid and real logistics warehouse space connected to end users and Showrooms space showing the future
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An archive wall that shares the process of developing industrial real estate built by BTS (Build To Suit) and stories of Tokyu Real Estate employees developing new businesses.
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A meeting room where guests can reflect on their experience and discuss what to do next. The table top is made from a single piece of precious wood that was surplus building material.*
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The design concept is "GREEN BOND." Just as new molecules are born from a chemical reaction, the ceiling object symbolizes the bond that is born when various partners come together with the atom of Tokyu Land and join forces to create a vision.
Photo by Taichi Misonoo, * Aichi Hirano
About the Project
| Overview | The LOGI'Q Minamiibaraki Showrooms is a model case facility that can be expected to secure human resources in the logistics industry, where labor shortages are a problem, and is located in a part of the warehouse area to not only foster mutual understanding with local people, but also to share the company's efforts and aspirations for the future with stakeholders. Visitors can ride electric mobility vehicles that run on renewable energy around the facility, and the entire facility was planned as an attendant-style Showrooms with Spatial Production space. |
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| Issues/Themes | The facility will communicate that the company is not only solving social issues such as the increasingly sophisticated and diversified needs for logistics facilities due to the expansion of e-commerce, labor shortages due to the 2024 problem, and the growing need for renewable energy to achieve a decarbonized society, but also actively addressing other social issues in the infrastructure and industry business field, such as the increasing demand for data communications, the return of manufacturing to Japan, the increase in abandoned farmland and decrease in the number of farmers, and the decline in food self-sufficiency. |
| Space Solution/Realization | Rather than developing the site on a conventional warehouse site, the facility is located in a residential area within walking distance of the nearest station, and is also located within a huge logistics facility. Taking advantage of this feature, the facility is guided by mobility vehicle from the building entrance and allows visitors to tour the inside of the warehouse. The sophisticated spatial design is unique to a Shibuya developer while still retaining the feel of a warehouse. A tablet operation system has been built that allows the staff to flexibly bring up Video they want to explain. Showrooms also serves as an exchange space for realizing cutting-edge initiatives, where visitors can experience, interact, and understand social issues in the infrastructure and industry business fields. |
| Design for Environment | 3R design: The design utilizes surplus building materials, using a total of 770kg of surplus building materials, including 450kg of floor tiles and 320kg of fine wood planks. Since these 770kg are building materials that would have been thrown away, it is believed that the amount of waste disposal was reduced by that amount. |
Basic Information
| Client | TOKYU LAND CORPORATION |
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| Services Provided | Facility Concept Planning, Display Planning, Design, Layout, planning, Production, Construction, Video Production, Interior Design Supervision, Project Management |
| Our Team | Total Direcion: Mai Tsuruta Concept planning, Display Planning: Eiichiro Suzuki, Kenta Yonemoto, Kei Kikuchi Design, Layout: Mai Tsurutani Digital Contents: Eiichiro Suzuki, Kenta Yonemoto Production, Construction: Hiroyuki Masui Project Management: Hidenori Kataishi |
| Location | Osaka, Japan |
| Open | January 2024 |
| Website | https://www.tokyu-logiq.com/kansai_minamiibaraki.html |
| Tag |
Total Direcion, Design, Layout
Mai Tsuruya
Their design policy is "creating spaces that can make someone smile." Without being limited by their field or area of work, they participate in a variety of projects, including retail design, corporate exhibitions, public open space revitalization plans, aquariums, hot spring facilities, and welfare facilities. By cross-sectionally linking in-house and external soft resources and carrying out planning and design, they strive to create facilities that meet the desires of business owners and create experiential value.
Main Achievements
*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.
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