BASELWORLD SEIKO Stand 2008-2015

A journey with an ever-evolving brand

  • Event Spaces
  • The Cube was designed in 2008-2012. The exterior is symbolic, with no product display windows.

    The Cube was designed in 2008-2012. The exterior is symbolic, with no product display windows.

  • The show window aisle inside the pavilion invites you into the world of Seiko.

    The show window aisle inside the pavilion invites you into the world of Seiko.

  • The luxury of the "Grand Seiko Wing" and the innovation of the "Seiko Wing" are expressed throughout the pavilion.

    The luxury of the "Grand Seiko Wing" and the innovation of the "Seiko Wing" are expressed throughout the pavilion.

  • Three photographers Spatial Production a photo book of watches in Video

    Three photographers Spatial Production a photo book of watches in Video

  • Entertaining visitors in a relaxing lounge and bar

    Entertaining visitors in a relaxing lounge and bar

  • BASELWORLD SEIKO Stand 2008-2015
  • The Cube was designed in 2008-2012. The exterior is symbolic, with no product display windows.
  • The show window aisle inside the pavilion invites you into the world of Seiko.
  • The luxury of the "Grand Seiko Wing" and the innovation of the "Seiko Wing" are expressed throughout the pavilion.
  • Three photographers Spatial Production a photo book of watches in Video
  • Entertaining visitors in a relaxing lounge and bar

Photography: Nacása & Partners Inc., RINO KOJIMA (Rights Photography Studio.)

Basic Information

Client SEIKO WATCH CORPORATION
Services Provided Design, Layout, Production, Construction
Our Team Project Management: Hiroyuki Kano
Design Direction: Taisuke Uegakiuchi, Jun Manai
Design, Layout: Taisuke Uegakiuchi, Jun Manai, Yasushi Inose, Takeshi Kikuchi, Fumio Seno
Production, Construction: Toshiji Imai, Junya Hayakawa
Awards "Display Design Award 2008" Excellence Award
"JCD Design Award 2008" BEST100
"Display Industry Award 2008" Display Industry Excellence Award
"ADAM Award (Germany)" Bronze Award
Selected for "Display Design Award 2011"
Selected for the "DSA Space Design Award 2014"
Location Basel (Switzerland)
Open 2008-2015
Website http://www.seiko-watch.co.jp/
Tag
Taisuke Uegakiuchi

Design Direction

Taisuke Uegakiuchi

After joining the company in 1988, he began his career in store design for the food and beverage industry. After working on spatial Direction for fashion buildings and commercial complexes, as well as large-scale exhibition pavilions overseas, Direction the design of Tanseisha's new Shinagawa headquarters in 2015. In addition to spatial design for offices and hotels, he has continued to take on a wide range of challenges across fields, including designing the 2020-series Denentoshi Line trains.

*The shared information and details of the project is accurate as of the date they were posted. There may have been unannounced changes at a later date.

Yasushi Inose

Design, Layout

Yasushi Inose

After working on creating spaces for cultural facilities, he is now involved in creating a variety of spaces, including restaurants, retail stores, offices, and event spaces. He pursues problem-solving designs in a wide range of fields, regardless of industry or business type. Recently, he has been focusing on designing Hospitality Spaces, which are attracting increasing attention in society, such as the medical field (clinics, health checkup centers) and sports hospitality facilities.